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Hand Holding Mango
Founded in 2024... Social Mango was born from a decade of inspiration... and frustration, inside the corporate world.

Our founder, Sian Potter, spent years working in a senior role alongside multiple marketing teams, watching the same pattern repeat itself: 
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What the business were posting rarely aligned with what their audience actually wanted to see.​

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She began creating fresh, relevant content for the marketing team pieces that showcased real people, real insights, and real personality.

Those tailored, human‑centred posts consistently outperformed the traditional approach, generating more views, more engagement, and more genuine connection than the company had seen in years. It became clear that audiences wanted authenticity, storytelling, and a glimpse behind the scenes.​​ ​ That’s how Social Mango came to life a place where creativity isn’t constrained, where content is crafted with intention, and where brands finally get to show up as the most engaging version of themselves.

About.

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Founder.

Hi, I’m Sian, the face behind Social Mango... and the person my friends lovingly call “PowerPoint Presentation Sian” because whether it’s a night out or a lazy Sunday brunch, I’m always documenting everything.

 

Capturing moments has always been second nature to me, long before it became my career.

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Meeting new clients and building a strategy together makes the results all the more rewarding.

Sweet strategies... Juicy results.

A Month with Social Mango

What Happens Step by Step.

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When you work with Social Mango we take your social media from something to keep on top of to a smooth organised process that runs quietly in the background while still feeling personal on brand and intentional.

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1. We get clear on your goals and your voice.

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We start by understanding what success looks like for you. More enquiries more awareness better consistency or a stronger brand presence.
We align on your tone of voice your messaging and the type of clients you want to attract so your content feels like you just more polished and strategic.

 

2 .We build a content plan that actually fits your business.

 

Next we create a clear content plan for the month. This gives your social media structure and purpose ensuring every post supports your wider business goals rather than just filling space.

We factor in promotions launches seasonal moments key services FAQs and the content themes that will keep your audience engaged and coming back.

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3. We gather the content in a way that works for you.

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At this stage we collect everything we need to create your content.

This can work in two ways - 

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a. You send us photos videos updates or ideas you already have. b. Or we come to you and capture content ourselves. ​ When we visit you we take photos and videos designed specifically for social media authentic on brand and ready to use across your platforms. If you are providing content instead we guide you clearly on what to capture so it is quick simple and stress free.

 

5. We send everything over for approval

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You will receive your content in one clear place to review.
You can approve it as is or request tweaks whether that is a wording change a different emphasis or a visual adjustment. The process is collaborative but efficient.

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6. We schedule and publish it for you

Once approved we schedule and post everything at the right times for your audience. Your social media stays consistent and active without you needing to remember plan or post manually.

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7. We monitor what is working

Throughout the month we keep an eye on performance and engagement what people respond to what gets saved or shared and what drives action.
This allows us to refine your content over time so it keeps improving month after month.

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8. We review refine and plan ahead

At the end of the month we share a clear overview of how things performed along with insights and recommendations for the next month so your strategy stays fresh and your content continues moving in the right direction.

4. We create your content visuals captions and everything in between.

 

This is where it all comes together. We turn your ideas and content into a full month of professional social media posts.​

That usually includes -

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On brand graphics carousels and or reels. Captions written in your tone of voice. Clear calls to action where needed. Hashtag research and platform specific formatting. Everything is designed to look cohesive build trust and encourage engagement.

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